How to Win & Keep E-com 3PL Clients This Cyber Sale Season

Cyber Sales fulfillment in America is a lot like the Super Bowl for e-commerce 3PLs… Fast plays, and high stakes. Orders flood in, expectations soar, and your clients are counting on you to deliver perfection at lightning speed!
Winning (and keeping) 3PL clients this peak season comes down to two things: accuracy and visibility. You need to fulfill every order on time — and give your clients a clear window into your operations so they can track every step in real-time.
TL;DR: By using powerful e-commerce fulfillment software with high-volume workflows and real-time visibility features, you can turn peak-season chaos into your biggest win.
Here’s how CartonCloud’s e-commerce software helps e-commerce fulfillment companies power through high-volume order spikes with automated workflows, real-time visibility, and a next-level customer experience that keeps clients loyal long after Cyber Sale season ends.
Q: How can I speed up e-commerce fulfillment for cyber sales?
A: You can speed up e-commerce fulfillment for cyber sale season by using pick and pack workflows that are built for high-volume efficiency. During peak season, your third-party fulfillment warehouse may be handling thousands of orders a day. To process order accurately and as quickly as possible, you need to organize your warehouse physical space for fast fulfilment, and use e-commerce designed picking workflows through your WMS.
Industry expert Olivia Trankina, North American Operations Manager, CartonCloud shares her top cyber sale e-commerce fulfillment tips for 3PLs preparing for peak season:
“There are several ways 3PLs can improve their e-commerce order fulfillment process. First, set up your warehouse to support speed and efficiency. This means creating a reserve storage zone and dedicated upfront pick locations for your fast-moving stock, so your pickers can take efficient routes through the warehouse without unnecessary travel.
Just as important is choosing the right picking tactic for each scenario. We see a range of order types — some customers have lots of identical single-item orders, single-item orders of different SKUs, and some orders containing multiple items from different locations. It’s important to adapt your picking process to fit each case.”
Here’s how CartonCloud helps you move faster and stay accurate for Cyber Sale e-commerce season:
- Wave Picking for high-volume Cyber Sale e-commerce: CartonCloud’s Wave Picking feature allows your team to pick up to 100 items in a single run — cutting walking time and maximizing your team's productivity. There are several types of wave picking you can use for cyber sale e-commerce depending on your order mix:
 
- Split Pick and Pack Wave: Ideal for when you’re facing many single-item orders across a variety of SKUs. Using a Split Pick and Pack wave, your pickers can grab each item. Then, during packing, your team can simply scan each item’s barcode and CartonCloud will automatically pull up the corresponding order, making the process fast and easy!
 - Pick to Tote Wave: Ideal for multi-item or bundled orders, Pick to Tote lets your team scan and place items into assigned totes as they move through the warehouse. Each tote represents a single order, keeping everything organized — so when items reach the packing bench, they’re already sorted, and ready for packing.
 - Bulk Picking: When facing a surge of identical single-item orders, use bulk picking to consolidate your picks — allowing your team to grab large volumes of the same product in a single pass.
 
- Mobile barcode scanning for accurate pick and pack: By pairing the CartonCloud mobile app to a Bluetooth scanner, your team can scan items as they pick — verifying products, locations, and order details instantly. This real-time accuracy helps prevent picking errors and keeps your fulfillment workflow fast from start to finish. (Find out more here).
 - Pack Screen for streamlined packing: To easily pack your orders, all you need to do is scan a tote to pull up order details, scan your boxes and products to pack items, and instantly print carrier labels — all in one smooth step.
 
“We’ve built [Pack Screen] to be used without having to touch the keyboard or mouse throughout. You can just do everything with a barcode scanner.” — Vincent Fletcher, Co-founder and CPO, CartonCloud
Watch this warehouse tutorial to see Pick to Tote and Pack Screen in action.
Q: How can the right 3PL software make the difference between winning and losing clients in peak season?
A: The right 3PL software can be the difference between winning and losing clients in peak season because if your clients can’t see what’s happening with their orders — or if you don’t have the right integrations in place to receive and process those orders fast — they can quickly look elsewhere. In CartonCloud, you can integrate directly with the online storefronts your clients use to sell products, such as Shopify, WooCommerce, or Amazon. Once an order is placed, it immediately flows into your CartonCloud WMS, allowing your team to pick, pack, and dispatch right away.
“CartonCloud has been a key part of our operations by offering real-time visibility for both us and our clients. It simplifies our pick, pack, and dispatch processes, allowing us to efficiently manage stock and orders with ease.” — Chloe Fischart, Founder, Sendable 3PL
CartonCloud’s 3PL software is cloud-based, meaning during pick, pack and dispatch, your clients can get real-time updates at every checkpoint. From stock levels to order progress and delivery updates, everything is available through their CartonCloud Customer Portal, where they can log in anytime to track their orders and inventory in real time.
“Your e-commerce customers can see their orders and reports in real-time directly from CartonCloud’s customer portal. Your customers have the ability to log in, view their own inventory, check order statuses, and even reorder stock themselves; your customers can simply log in and find the answer themselves.
CartonCloud also offers push notifications, giving your customers even greater visibility into their orders, allowing customers to be automatically notified when sales orders ship or when inbound orders arrive and are verified by warehouse staff.” — Javier Hernandez, Implementations Consultant, CartonCloud
This is exactly how Logistica Patagonia wins new clients for their 3PL business.
“I make big dashboards with information CartonCloud gives us and [our clients] were mind blown from day one.
It’s helped us win bigger clients. We were competing against two other 3PLs that were much bigger. When we showed them the technology we use and the visibility they’d have — that was the difference. Customers told us: ‘Because of your service and technology, we keep choosing you.’” — Santiago Zubillaga, Founder, Logistica Patagonia
By pairing exceptional service with real-time data, Santiago’s team gives clients what they value most — transparency, trust, and peace of mind. See how Logistica Patagonia shares data and insights from CartonCloud to win new customers here.
Q: How can I keep my 3PL clients happy after the rush?
A: To keep your 3PL clients happy after the rush, it’s all about staying connected with your customers with frequent communication. Once peak season ends, use the calm period to strengthen relationships with your clients and position your 3PL as an indispensable partner.
Here’s a couple ways to keep your e-com warehouse clients in USA happy post Cyber Sale season:
- Check in personally: Reach out to thank your clients for trusting your team during the rush. A quick call or personalized email goes a long way!
 - Share results: Use data from CartonCloud’s WM to generate insightful reports that showcase your performance — including how many orders were fulfilled and how quickly they were shipped out.
In CartonCloud, you can easily generate reports in just a few clicks, like the Stock Report, which gives clients instant visibility into where their inventory stands after the sales period. This helps them plan ahead, see what needs restocking, and identify their best-selling products — ensuring they’re fully prepared (and stocked) for the next busy season. - Promote client success: Use this time to celebrate your customers’ wins (everyone loves a good success story!). Sharing your clients achievements not only spotlights their growth but also showcases your strength as a 3PL fulfillment partner during one of the busiest times of the year. With their permission, turn these stories into a case study on your website or social post — it’s a win-win that not only builds credibility for your 3PL (and turns them into a powerful advocate) but also makes your clients feel valued and celebrated for their success.
 - Stay top of mind: Keep the connection going year-round with helpful email and social media updates — sharing tips, behind-the-scenes moments from your warehouse, and spotlight your team to show clients you’re always there, supporting their success long after peak season ends. (Check out some more 3PL marketing strategies you can use to grow your business here!)
 
Key Takeaways
- Speed and accuracy in order processing drive Cyber Sale e-commerce success for e-com warehousing in America.
 - Visibility builds client confidence. By providing your clients with a customer portal, they can log in anytime to view stock levels, order progress, and delivery updates, giving them full transparency and confidence at every stage of e-commerce fulfillment.
 - Exceptional service creates loyal advocates. Going beyond order fulfillment by offering white-glove service and data-driven insights can turn your great service into long-term loyalty.
 
Want to know more?
See how CartonCloud can help you streamline your cyber sales fulfillment in America, boost visibility, and deliver a next-level customer experience this peak season. Book a free demo today to see it in action.
FAQs
Q: How to find the best e-commerce fulfillment technologies in America for 3PLs in peak season?
A: To find the best e-commerce fulfillment technology in America for 3PLs in peak season, there are a few key areas you should be looking for in your software, such as:
- Seamless integrations: Choose software that integrates directly with leading e-commerce storefronts like Shopify, so orders flow into your system automatically.
 - Automated workflows: Time is everything for cyber sale e-commerce. Look for a system that automates key processes such as order entry, invoicing, and dispatch, helping your team to focus on fulfilling more orders instead of admin.
 
Learn more about what is the best e-commerce WMS here.
Q: How to keep your 3PL clients happy this peak season?
A: Keeping your 3PL clients happy this peak season is all about going the extra mile — delivering more than just fast, accurate fulfillment. Small touches and proactive communication can make a huge difference in how your clients experience your service during cyber sales fulfillment in America.
Here’s how to stand out:
- Offer white-glove service: Provide flexible, premium options like custom packaging, gift wrapping, or labeling to elevate your clients’ brand presentation during the rush.
 - Include packaging extras: Add branded inserts, thank-you cards, or promotional flyers for your clients’ customers — small touches that help your clients make a big impression.
 - Keep communication clear: Send proactive updates about order volumes, shipping cutoffs, and delivery timelines so your clients never have to chase information.
 
Q: How can I speed up e-commerce fulfillment in my 3PL during Cyber Sale season?
A: Speeding up e-commerce fulfillment during Cyber Sale season comes down to using the right high-volume picking workflows. In CartonCloud, you can streamline your operations with tools like Wave Picking to process large batches of orders at once, Pick to Tote for multi-item or bundled orders, and Bulk Picking for identical single-item orders.
Q: How can my WMS real-time visibility help win and retain e-com clients?
A: You can use your CartonCloud WMS real-time visibility features to help win and retain e-com clients by:
- Giving clients live access to view their inventory, order status, and delivery updates through the customer portal.
 - Sending automatic notifications to alert your clients when orders are received, shipped, or delivered.
 
This level of transparency gives your clients confidence that every order is being managed accurately and on schedule — strengthening trust and helping you win and keep more business.
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